If you’ve ever tried to look someone up on LinkedIn and found yourself playing “keyword roulette,” you’re not alone. For years, the platform’s search box rewarded very literal searches, and unless you typed the exact job title or patiently clicked through a maze of filters, perfectly good matches slipped through the cracks. LinkedIn is rolling…

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Cybercriminals commonly use phishing attacks to trick vulnerable users into giving away sensitive information. The latest threat of this kind targets LinkedIn users who use the Smart Links feature on the social media platform. This guide explains what you should know about the LinkedIn Smart Links phishing attacks and how to protect yourself.  Basics of…

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As cybercriminals continue to take advantage of people who use social media, many LinkedIn accounts are at the center of a hijacking scheme. This targeted attack is very dangerous for professionals and business owners who use the platform. Hackers can take over your account and send damaging messages to your connections, among other malicious activities. …

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Creating a social media marketing strategy for your business means maximizing business potential. If you’re using social media platforms without a strategy, you’re missing a big opportunity for growth.  Why You Need a Strategy A good social media strategy brings several benefits to your business. Customer Growth and Retention Social platforms allow an unprecedented amount…

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